JoNova

Jo Nova Programming and “pre-bunking” our children to vote Green — Boosting profits for years to come!

And you thought school textbooks were non-political…

Imagine the uproar if a coal company spent thousands of dollars to put lesson plans in schools to teach our children how to run activist lobby groups to get better subsidies and tax breaks for coal miners? Imagine these lessons even include instruction on how to fundraise, and ways to counter the anti-coal “misinformation and disinformation” ?

Indeed the ACCC banned the Commonwealth Bank’s Dollarmites program from Queensland schools because it contained “sophisticated marketing tactics”. But it wasn’t teaching children to write activist campaigns to lobby for tax breaks and subsidies for bankers.

Mike Cannon Brookes, Atlassian

Instead Mike Cannon Brookes, Mr $30 billion, has set up the Boundless Earth charity with a $15 to $30 million budget which generously sponsors a group called Cool org. They write “scripts for teachers” and tell the kiddies to walk to school or ride their bike while (as Tony Thomas reminds us) Mr Cannon-Brookes travels in his Bombardier Twin-jet.

It’s no tinker-toy project, already reaching 2.5 million Australian kids each year and 200,000 teachers. It’s a […]